<![CDATA[Gawker: defamer, ripoffs]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: defamer, ripoffs]]> http://gawker.com/tag/defamer/ripoffs http://gawker.com/tag/defamer/ripoffs <![CDATA[Perez Hilton's Birthday Party: The Sponsorship Pitch]]> Yesterday was Perez Hilton's 31st birthday! His star-studded birthday bash will be March 28th at LA's "iconic" Viper Room. And here's how his marketing firm is trying to sell people sponsorships of this once-in-Perez's-lifetime affair:

His flacks are offering sponsorship of the party's VIP room—including naming rights!—for a mere $25,000. Let's hope Ex-Lax goes for that buy. They're also selling naming rights to the whole party for an undisclosed sum. It's a bargain at any price! The pitch claims that a single mention on Perez's site reaches more than 300 million people—more than the entire population of the US, in other words.

Yea.

Below is the entire "deck" they're sending around trying to sell this year's Perez party—last year's event was so star-studded, how could you resist? Half a billion "media impressions!" You'd be crazy not to pay to associate your brand, in the midst of a recession, with this...stuff:









]]> http://gawker.com/index.php?op=postcommentfeed&postId=5183934&view=rss&microfeed=true <![CDATA['Forbes' Overpaid Celebrity List Reveals Which A-Listers Are the Best At Flushing Studio Money Down The Toilet]]> Forbes.com has curated yet another multimedia gallery of famous faces and their estimated earning potentials, but in a less-charitable twist on their favorite theme, these are The Most Overpaid Celebrities, and some of them may surprise you: everyone from Nicole Kidman, whose The Golden Compass vastly overestimated audience's interest in backyard polar bear fighting, to Will Smith, whose three-tiered template to conquering Hollywood—FX, creatures, and love—we thought was as close as anyone has come to movie-stardom code-cracking.

But no cautionary tale of bloated star salaries and egos gone wild runs movie executives' blood colder than Jim Carrey's, whom director Robert Zemeckis had to reportedly beg Disney execs to approve for his all-CGI A Christmas Carol, out of fears the eccentric actor might electrocute himself while improvising a Scrooge urination scene in his motion-capture suit.

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