Less than two full days into the WGA strike, Alexander, Ruler Of The World, the ruby red and fancifully appointed apartment complex situated directly across the street from Paramount's WGA-targeted Van Ness service gate, appears at surface to be suffering from a concentrated bout of attention envy. Alexander, Ruler Of The World has, over the course of six months, forged a sizable Van Ness attention spotlight. By strategically choosing the service gate across the street as a picketing locale, WGA strikers have dimmed that spotlight considerably - one might say they've thrown a wrench into it - and as a result Alexander, Ruler Of The World has received an estimated 60% fewer "Oh My Holy Fuck Would You Look At That Monstrosity" reactions per day.

Alexander, Ruler Of The World's diminishing self esteem, feelings of inferiority, longing and general resentment of the circumstances of the last two days should come as no surprise, and we should not expect to see those feelings subside while picketers are present at the Van Ness gate.

Tough luck, Alex. This would never happen to the House of Davids.
Below: The Van Ness Gate™ in an older, peaceful, pre-strike age.

But we like ALEXANDER, RULER OF THE WORLD's chances of establishing its place atop the pantheon of tackiness: Martini Revolution, who introduced us to the apartment building's fuscia majesty (we're told it pops much more in person), reports that its owner is "not finished" with realizing his vision, leaving us to hope that its roof will one day be covered in at least a dozen 30-foot, hot-pink busts of its conquering namesake, a grace note that should help it virtually erase all memory of the amatuerish statuary at that David-littered dump.

[Note: It's located near the corner of Van Ness and Melrose, should you wish to make a pilgrimage.]

• architectural indigestion [Martini Revolution]