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NBC Hoping Your Appetite For Its High-Quality Hits Is Insatiable

Having spent the last year riding president Kevin Reilly's "First be best, then be first" programming strategy from an embarrassing fourth place in the ratings to a more critically acclaimed, if still sparsely watched, 2006-07 TV season, NBC today officially announced its Fall schedule, with an exuberant Reilly introducing an equally exciting organizing philosophy for a new and improved slate that includes a six-episode Heroes spin-off, 30 episodes of The Office (with five super-sized installments!), and 25 of My Name is Earl. Reports Variety:

"We've got the class and next season we're ready to add some mass, with new shows that build on the creative accomplishments of last season and are as broad as they are good. Combine the energy of these new programs with the bulked-up strength of our existing NBC hits and you've got a lineup that's poised to take us to the next level."

Unfortunately, Reilly's "Class + Mass=Keep My Job For Another Season" formula (an earlier incarnation, "You like our high-quality hits? Then choke on them, bitches," was rewritten so as not to offend conservative advertisers) left no room for a fresh sitcom on the Fall schedule; their first new comedy offering, The IT Crowd (think The Office, but with computer nerds) won't arrive until midseason. And, in news that will certainly plunge its legion of dedicated, affluent, and upscale fans into self-mutilating depths of despair, it appears that not even the maverick, class-craving Reilly could find a place in primetime for Studio 60, officially ending Aaron Sorkin's failed tenure as the network's Nielsen Messiah.

The full NBC schedule (via THR) follows:

MONDAY
8-9 p.m.: "Deal or No Deal"
9-10 p.m.: "Heroes"
10-11 p.m.: "JOURNEYMAN"

TUESDAY
8-9 p.m.: "The Biggest Loser"
9-10 p.m.: "CHUCK"
10-11 p.m.: "Law & Order: Special Victims Unit"

WEDNESDAY
8-9 p.m.: "Deal or No Deal"
9-10 p.m.: "BIONIC WOMAN"
10-11 p.m.: "LIFE"

THURSDAY
8-8:30 p.m.: "My Name Is Earl"
8:30-9 p.m.: "30 Rock"
9-9:30 p.m.: "The Office"
9:30-10 p.m.: "Scrubs"
10-11 p.m.: "ER"

FRIDAY
8-9 p.m.: "1 vs 100"/"THE SINGING BEE"
9-10 p.m.: "Las Vegas"
10-11 p.m.: "Friday Night Lights"

SATURDAY
8-9 p.m.: "Dateline NBC"
9-11 p.m.: Drama Series Encores

SUNDAY (Fall 2007)
7-8 p.m.: "Football Night in America"
8-11 p.m.: "NBC Sunday Night Football"

  • NBC announces schedule, shows [Variety]
  • No new comedies on the peacock's fall schedule [THR]

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